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breaking news

Green Bay hair salon gets new hope with a new business philosphy

By: Caroline Rowland
Updated: March 29, 2012
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GREEN BAY, Wis. (WFRV)-- Imagine hearing as a new mother, who depends on her income to live, that you're suddenly out of a job.

 

Rossemary Alcantara had been a stylist at Dessange in downtown Green Bay for nearly four years when she suddenly found out her boss was closing the salon.

 

"I have a nine-month baby and that was scary," said Alcantara, "I didn't know what I was going to do."

   

Alcantara was one of two stylists left at the salon when it shut down. As the panic of not knowing where the next paycheck was coming from, the owners of the building, Joe an Danica Kiedinger stepped in.

 

"They were stuck in a very awkward decision and there was a lot of fear and so Danica and I had a decision to make," said Joe Kiedinger.

 

The Kiedingers had no previous experience in the salon industry, but to help Alcantara and the other stylist, they decided to take over Dessange and turn it into Salon Fifty-Four.

 

"Because we own the building and we have an income and we're not reliant on that income, it put us in a really unique position to serve Rosemary and Travis who were the two last stylists down there," said Kiedinger.

 

The decision was in line with Kiedinger's goal, which he says is to serve. It's why he's put the philosophy of servant leadership into his business practice at the company he runs with his wife, Prophit Marketing.

 

Servant Leadership is a concept made popular by Robert Greenleaf in the 1970's, a philosophy where employers put the needs of the employees first.

 

"It touched my values, everything I believe in as far as how to treat people it just was a natural fit so I just fell in love with it and wanted to bring it to the business world," said Kiedinger.

 

Salon Fifty Four only had two stylists when they took it over at the end of last year. To help fill  the salon, they added 11 stylists from BBN hair salon in Howard, which was shutting its doors.

 

"We are all a family, it's great to be able to keep our family together," said former BBN and current Salon Fifty Four stylist Alyssa Sieloff.

 

It's been three weeks since all 13 stylists have come on board and the only issue they face is letting people know that Salon Fifty-Four is there but the Kiedengers believe in the business and their employees can feel his positive energy.

 

"It brings the best in me, I love it," said Alcantara, "I love that its changed the whole environment for me and I feel like everyone else feels the same."

 

"Joe and Danica are very respectful of us and took the time to get to know each of, it's been great," said Sieloff.

Kiedenger says the feeling around the salon is one of hope and excitement for the salon's future.

"We put a lot of hope, everyone down there has hope that this is going to be really cool," said Kiedenger.

The salon is located at 154 N. Broadway. For more information visit its facebook page.

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