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breaking news

Final preparations for WIAA Girls State Basketball Tournament at Resch Center

By: Millaine Wells
Updated: March 11, 2013

ASHWAUBENON, Wis. (WFRV) - Final preparations are underway as the Resch Center gears up to host the girls state basketball tournament for the first time.

 

It is all hands on deck across the community to make sure the red carpet is perfectly in place for the WIAA and its teams.

 

The move from Madison is a two year test drive of sorts.

 

Resch Center organizers feel prepared and say the field of teams is just about perfect.

 

There are enough local teams to really drive ticket sales, yet enough traveling from around the state to fill hotel rooms and drive other tourism spending.

 

"It is game time, bring it on" says Cora Haltaufderheid, COO of PMI Entertainment Group. "It is great that the field is now set, we know who is coming".  

 

With the brackets set local printers could get to work.

 

"It is a very quick turnaround, high volume" explains Tracy Boyd, Marketing Coordinator for The Elite Group.


The De Pere business is handling 1500 pieces of apparel.

 

"The colors are fantastic, every kid who is there will hopefully want to walk away with a sweatshirt or sweatpants" says Boyd.

 

Already 10,0000 tickets are sold, in addition to 500 allotted to each team.

 

"There is big excitement. We got phone calls from a team this morning who had ran out of tickets already. It makes all the work worth it" says Haltaufderheid.

 

Teams are assigned to one of 17 local hotels.

 

"We are putting posters behind the desk, banners from the ceiling, do balloons, decorate the doors that the girls are going to be staying in" says Lawry Larson, the General Manager of Hampton Inn.

 

Fan space is also filling fast which will help boost the economic impact of the tournament.

 

"Our team is coming in a day early. They are probably going shopping, restaurants, go to Lambeau, probably take the packer tour, so on and so forth" Larson says.  

 

While high school players may be getting butterflies event organizers have some words of advice.

 

"You are only nervous when you are not prepared, and we have been preparing for this for months" says Brad Toll, Greater Green Bay Convention and Visitors Bureau.  

 

The convention and visitors bureau is giving out signs for free to local businesses.

 

It is all part of the effort to make visiting teams feel at home in Titletown.

 

Find more information by clicking here.

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